So much of what is being pushed upon small business owners and entrepreneurs lately is “niche marketing.” What is it, and more...

Whenever I am discussing advertising options with new clients, I am surprised at the reactions I receive when Google Ads are brought up....

Earlier this year, Google announced that they would no longer be providing the “Average Position” metric on Google Ads. As with any...

“I’ve finally decided my future lies, beyond the yellow brick road”- Elton John The classic film “The Wizard of Oz” teaches a very...

When it comes to growing your business, there are several different types of marketers out there that are offering to help you. All of...

Realtors & Mortgage Loan Officers were hit hard when Facebook was sued by HUD and decided to over-correct their ads platform. Now, in...

If you are a small business owner, self-employed, or an entrepreneur of any stripe, I suspect you’re running ads on Facebook. You may or...