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Do You Need A Niche Marketer?

So much of what is being pushed upon small business owners and entrepreneurs lately is “niche marketing.” What is it, and more...

3 Objections To Google Ads

Whenever I am discussing advertising options with new clients, I am surprised at the reactions I receive when Google Ads are brought up....

The New Measuring Sticks

Earlier this year, Google announced that they would no longer be providing the “Average Position” metric on Google Ads. As with any...

Is Your Marketing Coach The Wizard of Oz?

“I’ve finally decided my future lies, beyond the yellow brick road”- Elton John The classic film “The Wizard of Oz” teaches a very...

Coaching vs. Service

When it comes to growing your business, there are several different types of marketers out there that are offering to help you. All of...

Got The Facebook Blues?

Realtors & Mortgage Loan Officers were hit hard when Facebook was sued by HUD and decided to over-correct their ads platform. Now, in...

Fish, Ponds & Sharks

If you are a small business owner, self-employed, or an entrepreneur of any stripe, I suspect you’re running ads on Facebook. You may or...